Love Sustainable Fashion | Paarisha by Chinanshu
I was introduced to sustainable and slow fashion as a lifestyle choice early last year. As you know I am a really practical person and while I have tried to adopt this lifestyle to my best ability, I do also shop, own and love brands that are mostly handmade but not necessarily ‘sustainable or eco friendly’. It’s just like how I prefer a lactose free and predominantly vegetarian diet but am not 100% vegetarian or vegan. I guess small changes do go a long way and these changes should be so you enjoy yourself. One of the other reasons why I haven’t been able to wear more sustainable fashion is because, the ‘Sustainable Fashion Scene’ in India is relatively young and not too many people have access to designers who offer this as an option within a reasonable price range. I have of course been on the lookout for eco friendly fashion brands, especially those run by women entrepreneurs to promote the love for a better way of wearing fashion.
One such designer who I’ve been fortunate enough to meet is Chinanshu Sharma. Bangalore based lover of a sustainable and organic lifestyle, Chinanshu promotes a love for sustainable and handmade jewellery through her brand Paarisha. Paarisha means a pursuer of artistic expression and is also a combination of the names of children in her family – Parijat, Arjun and Isha (how wonderful, just like another one of my favorite brands – Isharya). She creates a range of handmade contemporary jewellery that blends Indian Traditional designs and fuse them with modern silhouettes to create one of a kind and unique pieces. I’m a sucker for all things unique, handmade and limited edition and Paarisha’s designs had me drooling over which one to pick !
Paarisha is an ‘all women’ company (yeah I love it even more once I found that out) and the designs are all handmade using different techniques and sustainable materials. Every piece of jewellery is made with high-quality silk yarns that do not fade or bleed. The colours are a blend of earthy and vibrant hues, mixed together to bring you designs that are wearable, feminine and crafted with love. A touch of boho, yet not too much…making them very versatile and wearable by just anybody.
Initially when I chanced upon her website (this was early on when I had just started my hunt for more sustainable fashion brands) I was a little unsure of how the pieces would work for me when I styled them or wore them. I mean it’s one thing to want to live a sustainable lifestyle and wear eco fashion products and entirely another to look good wearing them. I’m sure you may have similar thoughts cross your mind, especially if you are just getting introduced to the concept…let me assure you that Paarisha has some fabulous and beautiful designs that are not only affordable and sustainable but also very easy to style with both Indian and Contemporary outfits. I’ve worn her neckpieces with dresses, sarees ( yeah I wish I could get more opportunities to wear organic and cotton sarees – but that’s another topic completely) and long flowing tunics and they have always fetched me compliments and generated a lot of interest in the pieces. Each piece has a story that is reflected in the finish and quality of the product.
Paarisha Jewellery is very distinctive and elegantly stylish and I love that it infuses multiple elements like yarn, stone, metal amongst others to give us intricately handwoven necklaces and earrings. These designs are available at select stores in Bangalore, Mumbai and New York. You can also get them on their website Wearing Paarisha is truly like wearing your very own piece of art and I can’t wait to share stories behind the various designs and collections like Mumbai, Hai, Wild Things in another post !!! I mean I can just go on and on about sustainable fashion brands and their eco friendly designs…
You may also follow them on Facebook. If you would like to list their designs you can email us at email@example.com and we will be happy to help you list them or buy them and have them shipped to you anywhere in the world !!!