Shop Made in india toys

Handmade + Made With Love

Summer Friendly.

Fashion for the modern muse.

For Home.

Artisanal Products For Home
Products for Infants

Curated thoughtfully for your little one.

Organic, Beautiful and Insta worthy!
Summer Sale

Summers are for memories
& Play


A Charmed Life is an ode to a life that is simple, well lived and truly charming to that very soul. It is a space to celebrate consciousness and being a part of this beautiful planet we call home.

SHOP Educational Toys
Let them learn
Let Them Play.
Open Ended Toys For your Child.
Shop Stacking & Nesting Toys Shop Puzzles
New & Trendy
Children's fashion
Summer Friendly Clothing
Shop Summer Fashion Shop All Kids Clothing
Natural Rubber Teether
Teething is one of the toughest phases for your baby and you. Pick from our all natural rubber teethers to make this journey fun and easier for baby and you.
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Rs. 899.00
Back in Stock
Soft Blocks
Playtime for little ones.
Sensory and Stacking Tools for you to introduce.
Our best selling blocks are finally back in stock !
Limited Stock Shop Now

Our Story

Let's Live A Charmed Life

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Indian Artisanal Products

Made with love

A range of artisanal and mindful living products, curated to help you live a better and richer life. Over 7000 products curated for your home, your child and you.

As Featured In



We are absolutely loving the pikler triangle that we got from you. It’s so versatile, very good quality and both the kids are enjoying it!  Looking forward to purchasing more stuff, given that you are curating it, we are assured of the quality and usefulness! Great curation and service.

Priyanka J
Mumbai, India

The cost of the items are not over the roof and customers are not fooled by quoting exaggerated prices and then giving discounts. I found the prices a lot lower than other websites.

New Delhi, India

The product is awesome and I have already recommended it to a few of my friends. Thank you again, Customer service was outstanding!

Mumbai, India

A Charmed Life is my go to place for all my baby's needs! I love the stuff, brands and also the quick service. Aarti and her team have always ensured that we get the best quality things, in time! I am impressed with the customer support and they're always happy to guide and suggest

Ankita Vijay

A Charmed Life gives you the feeling of personally shopping versus online shopping. It's not a faceless website. Product quality is top grade and delivery is prompt!

Chandni T.
Pune, India

Absolutely loved the service and curation. They not only helped me pick a product but also shared ideas and sent a personalised note which really made it special for us.

Mumbai, India

At the outset I will not hesitate to express here that this online shop has got the just the right collection of items that facilitate you in living 'A charmed Life'.The items available are well balanced from all categories - from food to books, from toys to clothes, from parenting items to furniture and so on... . It just touches all spheres of your life.

Telengana, India

The customer support is world class providing that personalised touch which is missing is today's era of big corporate market-spaces.

I would recommend A charmed life to everyone and would love to shop from them again.

Chennai, India